

Client
LYO Hair Tonic | Lyo Shampoo and Conditioner
Year
2022
Services
- Graphic design & Motion Graphic
- Media Content
Project Details
LYO Hair Tonic LYO Hair Tonic, Shampoo and Conditioner. Sustainable and safe hair and scalp care products, carefully formulated with selected herbal ingredients that provide benefits to both hair and scalp.
Background :
Launch of the LYO Hair Tonic presenter, Mr. Kan Chai Kamnerdploy (Noom).
Objective :
Develop and execute an integrated marketing communication strategy, driven by performance results, connecting marketers and influencers while introducing new products to the market.
Responsibility :
Increase engagement and create more interactive advertising experiences through influencers, unlocking business growth and strengthening brand presence.
Result :
100+ Micro Influencers | 3.1M+ increase in reach | 2.4M increase in views

